Electronic Promotion Kit

The Electronic Promotion Kit (EPK) is an alternative electronic version of your regular press kit. The EPK uses a web-based graphical interface to present all of the information about your music project, including texts and lyrics, audio samples, videos, photographs, calendar, stage rider, posters, and links to other sites.

Many of the companies and agencies with whom you will be dealing prefer to receive presentation material from musicians and performers in electronic form because it allows them to save time and money. Your EPK on the Atlantic-Artists website is your electronic business card, which contains all of the information necessary to make a professional presentation to potential clients and agencies. At the same time, your Atlantic-Artists EPK signals that you are represented by a trustworthy company, you have legal protection, and you are ready to do business.

For an example of an Electronic Promotion Kit, please see the EPK of KeyOrchestra, an American group which has recently signed great recording and management contracts